Colour
This double page spread has used several main colours - black, white, green and grey. The majority of the text is simply black and is shown on a white background. There are however a few exceptions, for example, the artists name (Maya Arulpragasam), is in a sort of olive green. Also, her first name Mia is again shown in a different colour - white this time - spreading across the image. Roughly 2 thirds of the double page is taken up by the image. The image incudes many other colours, the ones that stand out the most being the bright pink on MIA's lips, and the luminous green outlining her sunglasses. The rest of the colours on the image are relatively dull and plain. These 2 particular colours (bright pink and luminous green) are often associated with nightclubs and therefore loud, upbeat music. These vibrant colours draw the eye to MIA's face and give the impression that the article is going to be fun, interesting and as expected musically focused. They also give the page a cool, modern feel, attracting the target audience - young people interested in current artists.
Design
The text is all neatly positioned in columns down the left third of the double page. The image is kept completely separate and occupies the remaining 2 thirds of the page. This gives a tidy, professional appearance, suggesting the magazine is high quality and that the content is therefore trustworthy and believable. Using a huge image makes the page appear more interesting, as it gives the illusion that there is less to read which is likely to appeal to the target audience. This is particulary the case for younger audience members who may find a page taken up mostly by text, boring. The font used appears to be a typical smart, 'times new roman' style and is conventionally arranged in columns. This also gives the page a neat, professional appearance. The main points and quotes are positioned above and bellow the colums and are in a much larger font, causing them to stand out. There is no obvious main title which I find unusual, however the image still makes it clear who the article is about. As well as this there is a small heading in the top right hand corner reading, 'ALBUMS OF 2010', which indicates the purpose and content of the article. The numbers in the heading are contained in different coloured circles. These colours can be seen in the image and so link the whole double page together nicely.
Images
The only image is a photo of the artist, MIA, in what appears to be a music studio - there is a keyboard on a desk in the background which suggest this. This choice of location is perfect for a music magazine (for obvious reasons) and will appeal to the target audience who will have purchased the magazine due to its specific focus on music, and who also probably desire to be working in a music studio like MIA. The chrome grey/silver which is seen in much of the photo portrays a modern, classy image. Using MIA in the image will help the page to relate to the target audience as many audience members are likley to aspire to be like her, as she is currently a successful artist. The different shapes of the objects in the photo make it look more interesting and give a greater sense of depth. The cylinder shape surrounding MIA in particular gives a 3D illusion.
The expression on MIA's face may be seen as somewhat sexual, mainly due to the slight parting of her bright pink lips, that allows a little of her teeth to be revealed. This same pose is often seen in images of artists, as well as in music videos. The reader's attention is particularly drawn to the lips as they are not only noticeably brighter than much of the rest of the image, but they are also the only main facial feature that can be seen, as her sunglasses cover up a large proportion of her face. MIA's sunglasses have very dark lenses which prevent her eyes from being visible, this creates a sense of mystery which will draw the reader in. Also, sunglasses are often seen as a 'cool' accessory and so are well suited to the type of young and current audience the magazine is trying to appeal to.
How are words used on this double page?
The main text is packed neatly into 2 columns that run down almost the full length of the page, making it look formal and professional. There is no obvious bold title, instead there is a brief caption above the 2 columns that vaguely summarises what the article is about. This font is slightly larger than the font of the main text, so that it stands out in comparison, as a summary usually should. It is positioned at the top primarily because it should be the first thing that the audience reads. The same font size is used for a quote at the bottom, below the columns. Both the summary and bottom quote appear to act as sort of 'book ends', neatly containing the main text. There is a heading in the top right hand corner; 'ALBUMS OF 2010', that reminds the reader of the focus of the magazine and suggests what the article is going to be about.
Language
Overall, this double page spread portrays a young, modern feel, the colours in the image giving off a funky vibe. The musical location represents the target audience and reinforces the musical theme that is running through the magazine.
This double page spread has used several main colours - black, white, green and grey. The majority of the text is simply black and is shown on a white background. There are however a few exceptions, for example, the artists name (Maya Arulpragasam), is in a sort of olive green. Also, her first name Mia is again shown in a different colour - white this time - spreading across the image. Roughly 2 thirds of the double page is taken up by the image. The image incudes many other colours, the ones that stand out the most being the bright pink on MIA's lips, and the luminous green outlining her sunglasses. The rest of the colours on the image are relatively dull and plain. These 2 particular colours (bright pink and luminous green) are often associated with nightclubs and therefore loud, upbeat music. These vibrant colours draw the eye to MIA's face and give the impression that the article is going to be fun, interesting and as expected musically focused. They also give the page a cool, modern feel, attracting the target audience - young people interested in current artists.
Design
The text is all neatly positioned in columns down the left third of the double page. The image is kept completely separate and occupies the remaining 2 thirds of the page. This gives a tidy, professional appearance, suggesting the magazine is high quality and that the content is therefore trustworthy and believable. Using a huge image makes the page appear more interesting, as it gives the illusion that there is less to read which is likely to appeal to the target audience. This is particulary the case for younger audience members who may find a page taken up mostly by text, boring. The font used appears to be a typical smart, 'times new roman' style and is conventionally arranged in columns. This also gives the page a neat, professional appearance. The main points and quotes are positioned above and bellow the colums and are in a much larger font, causing them to stand out. There is no obvious main title which I find unusual, however the image still makes it clear who the article is about. As well as this there is a small heading in the top right hand corner reading, 'ALBUMS OF 2010', which indicates the purpose and content of the article. The numbers in the heading are contained in different coloured circles. These colours can be seen in the image and so link the whole double page together nicely.
Images
The only image is a photo of the artist, MIA, in what appears to be a music studio - there is a keyboard on a desk in the background which suggest this. This choice of location is perfect for a music magazine (for obvious reasons) and will appeal to the target audience who will have purchased the magazine due to its specific focus on music, and who also probably desire to be working in a music studio like MIA. The chrome grey/silver which is seen in much of the photo portrays a modern, classy image. Using MIA in the image will help the page to relate to the target audience as many audience members are likley to aspire to be like her, as she is currently a successful artist. The different shapes of the objects in the photo make it look more interesting and give a greater sense of depth. The cylinder shape surrounding MIA in particular gives a 3D illusion.
The expression on MIA's face may be seen as somewhat sexual, mainly due to the slight parting of her bright pink lips, that allows a little of her teeth to be revealed. This same pose is often seen in images of artists, as well as in music videos. The reader's attention is particularly drawn to the lips as they are not only noticeably brighter than much of the rest of the image, but they are also the only main facial feature that can be seen, as her sunglasses cover up a large proportion of her face. MIA's sunglasses have very dark lenses which prevent her eyes from being visible, this creates a sense of mystery which will draw the reader in. Also, sunglasses are often seen as a 'cool' accessory and so are well suited to the type of young and current audience the magazine is trying to appeal to.
How are words used on this double page?
The main text is packed neatly into 2 columns that run down almost the full length of the page, making it look formal and professional. There is no obvious bold title, instead there is a brief caption above the 2 columns that vaguely summarises what the article is about. This font is slightly larger than the font of the main text, so that it stands out in comparison, as a summary usually should. It is positioned at the top primarily because it should be the first thing that the audience reads. The same font size is used for a quote at the bottom, below the columns. Both the summary and bottom quote appear to act as sort of 'book ends', neatly containing the main text. There is a heading in the top right hand corner; 'ALBUMS OF 2010', that reminds the reader of the focus of the magazine and suggests what the article is going to be about.
Across the image is the word 'MIA' in huge font, this acts as a sort of title informing the reader of who the artist in the photo is. There is a green circle around the letter M which is also seen around the number 2 of 2010. This links the 2 together, helping the page to flow.
Language
The short summary at the top of the page is used to introduce the reader to the artist and by mentioning her main hit, 'Paper Planes' the target audience should be able to easily recognise just who Maya Arulpragasam is. Much of the text is too small to be visible unless the magazine is in close range. The Quote at the bottom, "We have to explore our faults and flaws and be proud of them. That's what my album's about", is powerful and is likely to attract the target audience.
Overall impression
Overall, this double page spread portrays a young, modern feel, the colours in the image giving off a funky vibe. The musical location represents the target audience and reinforces the musical theme that is running through the magazine.
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